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  • Home
  • Storybook Success
    • Introduction: Getting Started
    • Chapter 1: Launching Your Book Biz
    • Chapter 2: Hostess Coaching
    • Chapter 3: Partying Online
    • Chapter 4: Grow Your Business
    • Chapter 5: Get this Party Started
    • Chapter 6: Get this Party Started
  • Ways to Work
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      • Wish Lists & Recommendations
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      • Pretend Hostess
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    • School & LIbrary
    • Book Fairs >
      • K-12 Book Fairs
      • Preschool Book Fairs
    • RFTS
    • Vendor Ops
  • Recruiting
  • The Books
  • About Us
    • Scripts & Graphics
    • Storyteller Spotlight
  • The Hub
    • Seasons of UBAM
  • UBAM 101

- pretend hostess -

prentend hostess

You may have read about this in your Consultant Guide or have heard about it from your Team Leader or other successful consultants.
PRETEND HOSTESS is part of your home show that will help you get bookings at your shows. 

Practice this a few times out loud so you’ll be ready to do it at your next show.  You can make little changes to fit your phrasing, however you do want to mention all the ways they get free books – that’s what they LOVE, free books!

When you practice it initially is when you'll realize how very, very much we have to give to our hostesses. 
​It is unbelievable!  Let others see it!  It’s POWERFUL!

 

Pretend Hostess script:

“If you could get out your door prize slips and look at the questions, I’d like to go over them with you...
There is a question asking if you are interested in receiving free books for hosting a show just like this one in your own home. I’d like a volunteer so I can demonstrate you just what you’d receive if you had a show!
 
All you need to do is clear off your lap. (SMILE)
Super!
Let’s all pretend now for a moment that ____________________ is our hostess. What do you suppose she might receive for an average show?
 
The first books you receive will be FREE! Now, ________________, you look like you are fairly special, but just for today, we’re going to call you average.  I hope you don’t mind. (SMILE)
 
We want to also reward you with some half-priced items, but I have to be honest, I’m not sure I even have enough books here to show you all of that, so let’s just imagine first off that you could take ANY VALUE PACK in the catalog home for 1/2 price if you do what I coach you to do at your show.
 
Half-priced books are great for starting a stash of birthday presents. Many of my hostesses will get the sets geared for babies or a set full of books that would be great to give to their child’s friends so they are never left without the perfect gift without having to run to the store. Others will get the Internet-Linked Encyclopedia set because they want to build up their family’s resource library.
 
If _______________________ has an average show of $400, with about 8 to 10 orders and a few friends getting the Customer Specials, she’ll be able to walk away with a LOT of free books. Let’s see how much!
 
I might need help with the math. (smile)
Here’s __________________, which is about $8, and this one is $5, which makes…$13 and here is
______________, which is $18, so that makes…$31 (continue piling books onto her lap, rounding up to the nearest dollar or so until you are close to $70)…which makes $53…and then this one and then another $10 book here…. That is about $70 in FREE BOOKS!
 
NEW CONSULTANTS – will then say “And because I just started my business I get to DOUBLE this for the next few bookings – so you’d get $140 in free books with this example!!!”
 
SEASONED CONSULTANTS – give example with the current Hostess Specials and say something like this “And this month’s hostess special is just for you – you’d get a bonus $50 in free books with a show of this size!  We could get your date scheduled right away.” 
 
In addition, if you schedule your show within the next 3 weeks, I’ll also toss in another $5 book. (add one to the stack)   (this is the SPECIAL DATE CREDIT – just check the box in OrderPro on the Order Type screen to get this)
 
AND…if you __________, I’m also going to give you _______________ (if you want to add on any extra incentives using either the hostess books). For example: And…if you book tonight, I’m also going to give you ____________ price on top of everything else! 
(Hostess Books - $25 in books that are not advertised – you actually pay 35% for these and you can use them to build your shows and for door prizes. An example – with 5 preshow qualifying orders of just $40, you’ll get a bonus $20 in books from me!  Another example – with 8 adults at your show, you’ll get another $10 in books from me!  Just don’t give more than your $25 in Hostess Books)
 
Now, that looks like a pretty nice stack of books, but we’re not done yet!
 
When I get to your show, I’ll show everyone this stack and like you, all your friends are going to want books also.
At each show that is held from yours, you’ll get $20 in books for 75% off!
SO, at the first one, you might pick out these three, at the second show, you might get this one and at the third, you might get these two books. (keep adding them to the stack)
​
And say, “And this, is a pretty average home show, so just imagine what you might receive, being an
above-average person!”
 
“But…it was pretend, so let’s take this huge stack off your lap before you get hurt.” (SMILE)
 
“Now, on your door prize slip, please circle YES if you’d like to schedule a show and take home your Free Catalog tonight.
Select MAYBE if you want this stack, but you just don’t know how to fit it into your busy schedule. I’ll work
with you on that. And, please, if you really don’t want this stack of Free Books at ALL, circle NO at least three times. I wouldn’t want to inadvertently give you anything free.” (BIG SMILE)
 
“I’d like to thank our pretend hostess with this and let’s all give her/him a round of applause! I really appreciate your help. And I know ____________(current hostess) would also like for you to earn free books too, so it’s just fine and encouraged for you to schedule your own show. 
I’ll be scheduling those when you check out. Now…let’s get to shopping!”
 
OK – That’s IT!
 
Isn’t this IMPRESSIVE?!!  It is super EFFECTIVE at your shows!  

MORE pretend hostess videos:

Feel free to use one fo these videos during your Home or Facebook Party....or create one of your own!
By Director, Nancy Ann Wartman
NOTE:  All information posted above is subject to change.  As Home Office updates policies and systems, these resources may need to be altered.  Please notify the Leadership Team if additional information is available and has not been updated on via the Hub.
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